A new dog grooming trend that sees canines branded with temporary crystal tattoos is taking the U.S. by storm.
Jorge Bendersky, a New York-based 'pet stylist' whose client list has included Sean 'Diddy' Combs
and Ralph Lauren, told DNAinfo.com that he has been inundated with bookings since launching the inking service this spring.
The designs, which cost $100 each and last a few weeks, are typically applied to the animal's hip or tailbone, with roses, butterflies, hearts and anchors among the most popular requests.
Fallon O'Brien, 33, who lives in Manhattan's Upper East Side decided to get a butterfly 'tattooed' on her seven-year-old Chihuahua named Fletch.
She said it was a way of making him 'stand out' without spending hundreds of dollars on fancy outfits, which are also too hot for him to wear in the summer months.
'Sometimes, my dog and I dress in the same color if we're going to a red carpet event. During the summer, it's just too hot to have him wearing outfits like that,' she explained.
'It was something I could do to make my dog stand out that wasn't that expensive. The tattoo is a good option.'
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